How Much Does It Cost to Sell a Home in Encino?

Most Encino sellers focus intensely on their list price — and not nearly enough on what selling actually costs before they receive their net check at close. The gap between your gross sale price and what you actually walk away with in Encino 91316 and 91436 is larger than most sellers expect, more itemized than most agents explain clearly, and more controllable than most sellers realize until someone walks them through the full picture before they list.

This article gives Encino sellers the complete cost-of-selling breakdown — every line item from agent commission to transfer taxes to pre-sale preparation — with the Encino-specific context that makes the numbers accurate rather than generic. At Encino price points of $1.3M–$3M+, the difference between a seller who understands these costs before listing and one who discovers them at the closing table is frequently $30,000–$80,000 in net proceeds that either gets preserved or gets lost to poor planning.

1. 💼 Agent Commission — The Largest Single Selling Cost

Agent commission is the largest single cost of selling a home in Encino 91316 and 91436 — and the one that has been most affected by the NAR settlement changes that reshaped how buyer's agent compensation is structured in California real estate transactions.

 Agent commission in Encino 91316 and 91436 is the largest single transaction cost — but at Encino price points of $1.3M–$3M+, the difference between strong and weak representation in pricing strategy, pre-sale preparation guidance, offer negotiation, and buyer's agent relationship management can produce $50,000–$150,000 in net proceeds variation that dwarfs the commission cost.

How commission works in Encino in 2026:

Pre-NAR settlement structure (prior to August 2024): Historically, the listing agent offered a co-broke commission to the buyer's agent through the MLS — typically 2.5–3% of the sale price — as part of a total commission of 5–6%. This structure required sellers to fund buyer's agent compensation as part of the listing agreement without explicit negotiation.

Post-NAR settlement structure (current): Following the NAR settlement that took effect in August 2024, buyer's agent compensation is no longer offered through the MLS as a blanket co-broke. Instead, it is negotiated separately — either as a seller concession in the purchase contract, as a direct buyer-agent agreement funded by the buyer, or as some combination. In practice in the Encino market in 2026:

• → 📋 Listing commission: Negotiated directly with your listing agent — typically 2.5–3% of the sale price for full-service representation
• → 💰 Buyer's agent compensation: Increasingly negotiated as a seller concession in the purchase offer — sellers who offer buyer's agent compensation as part of their listing marketing attract broader buyer agent engagement, particularly for Encino homes in the $1.5M–$2.5M range where most buyers are represented
• → 📊 Effective total: Most Encino sellers who want maximum buyer agent engagement continue to fund a total effective commission of 5–6% — the structure for how it flows has changed; the competitive market reality has not changed as dramatically

Commission on Encino price points:

At a $1.8M Encino 91316 sale:

• → 5% total commission: $90,000
• → 5.5% total commission: $99,000
• → 6% total commission: $108,000

At a $2.5M Encino 91316/91436 sale:

• → 5% total commission: $125,000
• → 5.5% total commission: $137,500
• → 6% total commission: $150,000

Is commission negotiable? Yes — and at Encino price points, the absolute dollar negotiating room is larger than in lower-priced markets. However, commission negotiation should be approached carefully:

• → ✓ Discount commission models (1–1.5% listing + limited buyer co-broke) exist — but frequently underperform full-service representation on net proceeds at Encino price points where strategy, marketing, and buyer agent relationship management are genuine value-add
• → ✓ The agent who quotes 4% to win the listing at $2.0M and produces a $1.85M close costs you more than the agent who quotes 5.5% and produces a $2.05M close
• → ✓ The correct commission evaluation is: what is the agent's track record on final close price relative to list price in Encino 91316/91436? — not simply which agent quotes the lowest commission percentage

2. 🏛️ Seller Closing Costs — The Line Items That Add Up

Seller closing costs in Encino are separate from agent commission — they are the transaction-related costs that flow through escrow at close and that collectively add approximately 1–2% to the total cost of selling.

The Encino seller closing cost line items:

📋 Escrow fees: The escrow company charges fees for their services — receiving deposits, managing document flow, coordinating with lender and title, and disbursing funds at close. In California, escrow fees are typically split between buyer and seller. Seller's share of escrow fees in an Encino transaction typically runs $1,500–$3,500 depending on the escrow company, the sale price, and the complexity of the transaction.

📄 Title insurance (owner's policy): The owner's title insurance policy — which protects the buyer against title defects — is paid by the seller in most California transactions by convention. In Encino 91316/91436, title insurance on a $1.8M–$2.5M sale typically runs $3,500–$6,500 depending on the title company and the policy structure.

🏛️ Documentary transfer tax: Los Angeles County charges a documentary transfer tax of $1.10 per $1,000 of sale price — or $0.55 per $500. On a $2.0M Encino sale, the county transfer tax is $2,200. Additionally, the City of Los Angeles (which covers most of Encino 91316 and 91436) charges a city transfer tax on properties within city limits.

Important Encino-specific note: Most of Encino 91316 and portions of 91436 are unincorporated Los Angeles County or within the City of Los Angeles — the specific transfer tax structure depends on whether the property is within city limits or unincorporated county. Verify with your escrow officer for your specific Encino address.

🏠 Los Angeles ULA ("Mansion Tax"): Effective April 1, 2023, the City of Los Angeles implemented Measure ULA — an additional real estate transfer tax on properties sold within the City of Los Angeles for $5 million or above (4% of total sale price) and $10 million or above (5.5%). At Encino price points of $1.3M–$3M, most transactions fall below the $5M ULA threshold — but sellers of premium Encino properties should verify ULA applicability for their specific transaction.

Verify your property's ULA status: Not all Encino addresses are within the City of Los Angeles — some portions of Encino are in unincorporated LA County where ULA does not apply. Confirm with your escrow officer.

📋 Natural Hazard Disclosure (NHD) report: California requires sellers to provide a Natural Hazard Disclosure report identifying whether the property is in flood, fire, seismic, or other designated hazard zones. Cost: approximately $150–$250. Required on all California residential transactions.

🏚️ HOA transfer fees (if applicable): For Encino homes within HOA-governed planned communities or common interest developments, HOA transfer fees are typically a seller cost — covering the preparation and transfer of HOA governing documents to the new buyer. These fees vary by HOA but typically run $200–$600.

🔍 Payoff fees and recording costs: Mortgage payoff processing fees and recording costs for the deed transfer and reconveyance — typically $200–$500 combined.

Total seller closing costs for a $2.0M Encino sale:

• → Escrow fees: approximately $2,500
• → Title insurance: approximately $4,500
• → Documentary transfer tax (county + city): approximately $3,200
• → NHD report: approximately $200
• → Recording and misc.: approximately $400
• → Total: approximately $10,800 — approximately 0.54% of sale price

At a 1–2% guideline for total seller closing costs (including some variability in the above items plus any credits or concessions negotiated), the total closing cost range for a $2.0M Encino sale is approximately $20,000–$40,000.

3. 🔨 Pre-Sale Preparation — The Most Variable and Most Controllable Cost

Pre-sale preparation is the largest variable in the Encino cost-of-selling equation — and the one where strategy has the most impact on net proceeds. Unlike commission and closing costs, which are largely determined by market convention and transaction structure, pre-sale preparation is a choice — one that ranges from $0 (as-is) to $200,000+ (comprehensive renovation) and produces vastly different outcomes depending on how well the scope is matched to the Encino comp ceiling.

 Pre-sale preparation in Encino 91316 and 91436 is the most variable and most controllable cost in the selling equation — the investment range from $0 (as-is) to $150,000+ (comprehensive renovation) produces proportionally different outcomes, and the seller who matches their scope to the comp ceiling discipline consistently outperforms the one who either over-invests or skips preparation entirely.

The Encino pre-sale preparation framework:

As-is — $0 preparation cost: Appropriate when the comp gap between your home's as-is value and the renovated comp ceiling is less than $60,000–$80,000 — meaning renovation cost would equal or exceed the return. Also appropriate when timeline is under 45 days, when the home has deferred maintenance that cosmetic renovation won't address, or when the estate/probate situation requires clean liquidation without renovation complexity.

Focused scope — $60,000–$120,000: The sweet spot for most Encino 91316 and 91436 sellers in the $1.3M–$2.2M range. Covers kitchen refresh (designer-adjacent but not luxury), primary bath update, secondary bath cosmetic refresh, full interior repaint, LVP or engineered hardwood flooring unification, curb appeal package. Returns $100,000–$200,000 in price lift in most Encino sub-neighborhoods — a 1.5x–2.5x gross return on investment.

Comprehensive renovation — $150,000–$300,000: Appropriate for Encino homes in the premium 91436 sub-neighborhoods approaching the Encino Hills and south-of-Ventura estate tier — where the buyer profile at $2.0M–$3M+ expects designer finishes, chef's kitchens with integrated appliances, spa primary baths, and contemporary architectural details. This scope requires specific comp ceiling validation before commitment — the comprehensive renovation that pencils in Encino 91436 often does not pencil in Encino 91316 mid-market.

The Encino renovation ceiling by sub-neighborhood:

• → 🏡 Encino 91316 north of Ventura — mid-market: Renovated comp ceiling $1.35M–$1.75M for comparable 3–4 bedroom homes. Focused scope ($60K–$100K) pencils cleanly; comprehensive renovation requires specific justification.
• → 🏡 Encino 91316 south of Ventura — premium residential: Renovated comp ceiling $1.6M–$2.2M. Full focused scope plus designer kitchen ($90K–$130K) appropriate; comp gap consistently supports the investment.
• → 🏡 Encino 91436 — Encino Hills and estate tier: Renovated comp ceiling $2.0M–$3.5M+. Comprehensive renovation ($150K–$250K) appropriate for the highest-quality homes; buyer profile at this tier expects luxury finishes.

4. 🏠 Carrying Costs — The Clock Running During Your Listing Period

Carrying costs are the monthly expenses that continue to accrue while your Encino home is on the market — and they are the cost category that most sellers underestimate because they don't feel like "selling costs" in the same way that commission and closing costs do. But they are real, they accumulate every week of DOM, and they are directly controllable through correct pricing and thorough preparation.

The Encino monthly carrying cost during listing:

For an Encino 91316 home priced at $1.9M with a $950,000 remaining mortgage at 3.5% (prior-era locked rate):

• → 🏦 Mortgage payment: approximately $4,258/month
• → 🏛️ Property taxes (1.20% of current assessed value — varies by how long seller has owned): approximately $800–$2,500/month depending on assessed value
• → 🏠 Homeowner's insurance: approximately $175–$350/month
• → 💡 Utilities (maintaining for showings): approximately $400–$600/month
• → 🌿 Landscaping maintenance: approximately $200–$400/month
• → Total monthly carrying cost during listing: approximately $5,833–$8,108/month

What this means at different DOM scenarios:

• → 🚀 21-day sale (correctly priced, prepared): approximately $4,000–$5,700 in carrying costs
• → ⚠️ 45-day sale (slightly overpriced or underprepared): approximately $8,700–$12,200
• → 📉 75-day sale (overpriced, price reduction required): approximately $14,600–$20,300
• → 🔴 120-day sale (significantly overpriced): approximately $23,300–$32,400

The carrying cost of an overpriced Encino listing is real and compounds — every additional week adds $1,400–$2,000 in costs AND accumulates the DOM stigma that gives buyers increasing negotiating leverage. A $40,000 price reduction that finally gets an offer at day 75 has also cost the seller $15,000–$20,000 in carrying costs — meaning the effective cost of the overpricing strategy is $55,000–$60,000 relative to a correctly priced launch that sold in 21 days.

5. 💰 The Net Proceeds Calculation — Putting It All Together

Understanding each cost category separately is useful. Understanding how they combine to determine your actual net proceeds at close is what makes the financial planning actionable.

 The net proceeds calculation for an Encino seller combines all five cost categories — commission, closing costs, pre-sale preparation, carrying costs, and mortgage payoff — into the single number that actually matters: what you take home after every cost is accounted for.

The complete net proceeds calculation for a $2.0M Encino 91316 sale:

Assumptions: 5.5% effective total commission, focused pre-sale preparation, 30-day listing period, $900,000 remaining mortgage

Gross sale price: $2,000,000

Deductions:

• → 💼 Commission (5.5%): -$110,000
• → 🏛️ Seller closing costs (estimated): -$25,000
• → 🔨 Pre-sale preparation (focused scope): -$85,000
• → 🏠 Carrying costs (30-day listing): -$8,500
• → 🏦 Mortgage payoff ($900,000 balance + prepayment/payoff fees): -$902,000

Net proceeds to seller: approximately $869,500

The same calculation with an overpriced strategy ($2.15M list, 90-day DOM, two price reductions to $2.0M close):

• → Commission: -$110,000 (same)
• → Closing costs: -$25,000 (same)
• → Pre-sale preparation: -$85,000 (same)
• → Carrying costs (90-day listing): -$25,500 (3x longer)
• → Mortgage payoff: -$902,000 (same)

Net proceeds to seller: approximately $852,500 — $17,000 less than the correctly priced scenario

The seller who chased $2.15M and ended up at $2.0M after 90 days and two price reductions netted $17,000 less than the seller who priced correctly from day one — because the extended carrying costs and the buyer leverage accumulated through DOM consumed the "extra" proceeds the higher list price was supposed to generate.

The pre-sale preparation scenario comparison:

Same $2.0M sale, but comparing as-is ($1.75M list, clean close) vs. focused renovation ($2.0M list):

As-is scenario:

• → Gross sale: $1,750,000
• → Commission (5.5%): -$96,250
• → Closing costs: -$22,500
• → Pre-sale preparation: $0
• → Carrying costs (25 days): -$7,000
• → Mortgage payoff: -$902,000
• → Net proceeds: $722,250

Focused renovation scenario:

• → Gross sale: $2,000,000
• → Commission (5.5%): -$110,000
• → Closing costs: -$25,000
• → Pre-sale preparation: -$85,000
• → Carrying costs (28 days): -$7,800
• → Mortgage payoff: -$902,000
• → Net proceeds: $870,200

Difference: $147,950 in additional net proceeds from the $85,000 renovation investment — a net renovation return of approximately $62,950, or 74% net return on the renovation investment.

🚫 What NOT to Overdo

Don't negotiate commission by choosing the agent who quotes the lowest percentage. At Encino price points of $1.3M–$3M, the difference between a strong and weak listing agent on final close price versus list price can be $50,000–$150,000 — dwarfing any commission savings from a discounted rate. The correct commission evaluation is not "who charges least" but "who has the best track record on net proceeds for comparable Encino listings." Ask every agent presenting to you for their last 10 Encino 91316/91436 listings — the list price, the close price, and the DOM. That data tells you what their representation is worth.

Don't confuse gross sale price with net proceeds. The number that appears in the headline of your listing and on the "Sold" notification is not what you receive. The net proceeds — after commission, closing costs, preparation, carrying costs, and mortgage payoff — is the number that funds your next move, your retirement account, or your reinvestment. Build the complete net proceeds calculation before you set your list price and before you commit to a preparation scope.

Don't over-prepare for a comp ceiling that doesn't support the investment. Encino 91316's north-of-Ventura mid-market sub-neighborhoods have comp ceilings that are meaningfully different from the Encino 91436 Encino Hills tier. A $200,000 comprehensive renovation in a north-of-Ventura Encino 91316 sub-neighborhood whose renovated comp ceiling is $1.6M will not return its cost — regardless of how beautiful the result is. Match your preparation scope to your specific sub-neighborhood comp ceiling before committing a dollar.

Don't underestimate the ULA tax exposure for Encino properties priced near or above $5M. The City of Los Angeles Measure ULA imposes a 4% additional transfer tax on City of LA properties selling above $5M. While most Encino transactions fall below this threshold, sellers of larger Encino estate properties or those with significant appreciation should verify ULA applicability with their escrow officer and tax advisor before listing. A $5.1M Encino sale incurs $204,000 in ULA tax that was not part of the pre-2023 transaction cost structure.

Don't forget the capital gains tax planning conversation. The proceeds from your Encino home sale may trigger federal and California capital gains tax liability — particularly for long-term owners who have experienced significant appreciation. The federal primary residence exclusion ($250,000 for single filers, $500,000 for married filing jointly) reduces but may not eliminate taxable gain on Encino properties that have appreciated dramatically. California does not conform to the federal exclusion in the same way. Consult a tax advisor before listing — not after close — to understand your specific tax position.

🏠 Real-World Scenario — Encino 91316

A seller in Encino 91316 came to us having received two listing presentations. One agent quoted a list price of $2.05M with a 5% commission recommendation — "all in." The other agent quoted $1.85M with a 4.5% commission. The seller was inclined toward the first agent because of the higher list price and was leaning toward the second because of the lower commission.

We ran the net proceeds analysis for both scenarios.

Agent 1 at $2.05M list (5% commission): The $2.05M list exceeded the defensible comp range for their specific Encino 91316 sub-neighborhood (renovated comps were closing at $1.87M–$1.96M). Our model projected a likely outcome of 55–65 days DOM, one price reduction to approximately $1.96M, with carrying costs of approximately $16,000 during the extended listing.

Projected net: $1.96M gross - $98,000 commission - $24,500 closing costs - $85,000 preparation - $16,000 carrying - $780,000 mortgage payoff = approximately $956,500

Agent 2 at $1.85M list (4.5% commission): The $1.85M list was below the defensible comp range and would likely produce a quick sale below market value.

Projected net: $1.85M gross - $83,250 commission - $23,125 closing costs - $85,000 preparation - $7,500 carrying - $780,000 mortgage payoff = approximately $871,125

Our recommendation — correct pricing at $1.93M with 5.5% effective commission:

Projected net: $1.93M gross (with potential to close at $1.95M+ given pre-marketing) - $106,150 commission - $24,125 closing costs - $85,000 preparation - $8,200 carrying - $780,000 mortgage payoff = approximately $926,525–$945,525

The seller chose our approach. The home launched at $1.93M with our full pre-marketing protocol and focused renovation complete. Under contract in 19 days at $1.97M. Net proceeds after all costs: approximately $963,000 — $6,500 more than the overpriced scenario's projected outcome, $91,875 more than the underpriced scenario, and a result that neither competing agent's commission-focused framing was directing the seller toward.

🏠 Real-World Scenario — Encino 91436

A seller in Encino 91436 was planning to sell their Encino Hills home — a 3,800 sq ft property on a 16,000 sq ft lot — and had been quoted a commission of 5% by their prior agent with whom they had a relationship. They hadn't prepared a comprehensive net proceeds analysis.

We walked through the full cost picture:

• → Expected sale price (pre-renovation, as-is condition): approximately $2.35M
• → Expected sale price (post-focused renovation at $125,000): approximately $2.65M
• → Commission (5.5% of $2.65M): $145,750
• → Seller closing costs: approximately $33,000
• → Pre-sale preparation: $125,000
• → Carrying costs (30 days): approximately $12,500
• → Remaining mortgage: $1,100,000 payoff
• → Net proceeds with renovation: approximately $1,228,750

Versus as-is:

• → Commission (5.5% of $2.35M): $129,250
• → Closing costs: approximately $30,000
• → Pre-sale preparation: $0
• → Carrying costs (35 days): approximately $14,500
• → Remaining mortgage: $1,100,000 payoff
• → Net proceeds as-is: approximately $1,076,250

The renovation produced $152,500 in additional net proceeds on a $125,000 renovation investment — a 22% net return. The seller who had been focused on the commission rate rather than the net proceeds picture chose the renovation path. They closed in Encino 91436 at $2.67M — $20,000 above list price.

❓ FAQ

What percentage does a realtor charge to sell a home in Encino? Total effective commission in Encino 91316 and 91436 typically runs 5–6% of the sale price in 2026 — covering both listing agent compensation and buyer's agent compensation (now negotiated separately post-NAR settlement but often structured as a seller concession in practice). On a $2.0M Encino sale, 5.5% commission is $110,000. Commission is negotiable — but net proceeds matter more than percentage, and the agent who achieves a stronger close price consistently produces better seller outcomes than the agent who charges less and performs less.

What are the closing costs for a seller in Encino? Seller closing costs in Encino typically run 1–2% of gross sale price — covering escrow fees ($2,000–$3,500), title insurance ($3,500–$6,500), documentary transfer taxes ($2,000–$3,500 for county and city combined), NHD disclosure ($150–$250), and miscellaneous recording and transaction costs. Total: approximately $10,000–$20,000 on a $1.5M–$2.5M Encino sale.

Does Encino have the LA mansion tax? The City of Los Angeles Measure ULA (the "mansion tax") applies to properties within the City of Los Angeles that sell for $5M or above (4% additional transfer tax) and $10M or above (5.5%). Most Encino 91316 and 91436 residential sales fall below the $5M threshold — but sellers of larger Encino estate properties should verify both the property's jurisdictional status (City of LA versus unincorporated county) and the current sale price threshold with their escrow officer and tax advisor before listing.

How much should I spend on pre-sale preparation in Encino? For most Encino 91316 north-of-Ventura homes in the $1.3M–$1.8M range: focused scope of $60,000–$100,000 is appropriate — kitchen refresh, primary bath, paint, flooring, curb appeal. For Encino 91316 south-of-Ventura and 91436 Encino Hills homes in the $1.8M–$3M range: $90,000–$150,000 is appropriate for the higher-end buyer expectations at this tier. Above $150,000 requires specific comp ceiling validation for any Encino sub-neighborhood. Run the comp gap analysis before committing to any preparation scope.

How long does it typically take to sell a home in Encino? Well-priced, move-in-ready homes in Encino 91316 typically sell in 18–35 days. South-of-Ventura and Encino Hills 91436 premium homes run 25–50 days for correctly priced listings. Overpriced or under-prepared homes at any price point regularly run 60–90+ days before sellers correct the underlying issue. Carrying costs for each additional month of DOM on an Encino home run $8,000–$18,000 — making correct pricing from day one the most financially significant timing decision.

What is the capital gains tax situation when selling an Encino home? Federal capital gains tax on the sale of a primary residence is partially offset by the exclusion — $250,000 for single filers, $500,000 for married filing jointly — for homes owned and used as a primary residence for at least 2 of the last 5 years. For Encino sellers who have owned their homes for 10–20+ years and experienced significant appreciation, the gain above the exclusion may be subject to federal capital gains tax (0%, 15%, or 20% depending on taxable income) and California state income tax (up to 13.3%). Consult a tax advisor with California real estate experience before listing — tax planning before the sale can be meaningfully more effective than tax planning after close.

How does selling in Encino compare to selling in Sherman Oaks 91403? The cost structure is broadly similar — commission, closing costs, and preparation follow the same framework. The key differences: Encino 91316/91436 sells at a higher average price point than Sherman Oaks 91403, which means absolute commission and closing cost dollars are higher even at the same percentage. Encino's south-of-Ventura and Encino Hills buyer expects higher finish quality than mid-market Sherman Oaks, which increases the preparation cost to meet buyer expectations. And Encino's DOM tends to run slightly longer than Sherman Oaks' most competitive sub-neighborhoods — which increases average carrying costs.

🎯 Bottom Line

The cost to sell a home in Encino 91316 and 91436 is real, predictable, and manageable — when it's understood before listing rather than discovered at close. The complete picture includes agent commission (5–6% of sale price), seller closing costs (1–2%), pre-sale preparation (variable, $0–$200,000+), and carrying costs during the listing period ($8,000–$18,000/month). On a $2.0M Encino sale, total selling costs of $150,000–$200,000 are realistic before the mortgage payoff.

The sellers who net the most in Encino are not the ones who minimize commission at the expense of representation quality, or who skip preparation because the upfront cost feels large, or who overprice to give themselves "room to negotiate" and then spend 90 days watching carrying costs accumulate and buyer leverage grow. They are the sellers who understand all five cost categories before listing, match their preparation scope to their specific sub-neighborhood comp ceiling, price correctly from launch day, and choose representation based on net proceeds track record rather than commission rate.

At Parkway Estate Properties, we build the complete net proceeds analysis for every Encino seller we work with — before any listing agreement is signed, before any renovation dollar is committed, and before any pricing decision is made. Liana's representation across Encino, Sherman Oaks 91403/91423, Tarzana 91356, and Woodland Hills 91364 means every seller conversation is grounded in current comparable market data. And Roman's renovation experience across the San Fernando Valley means every preparation recommendation comes with a realistic cost estimate and a comp-supported return projection.

📩 Want to Know Your Actual Net Proceeds Before You List Your Encino Home?

Let's build the complete cost-of-selling analysis for your specific address, price point, and preparation strategy — before you've committed to anything.

Contact Liana Shersher at Parkway Estate Properties: 📧 liana@parkwayestate.com · 📞 (818) 208-5881 · 🌐 parkwayestate.com 15021 Ventura Blvd., Ste. 510, Sherman Oaks, CA 91403

About the Authors

Liana Shersher Liana Shersher is a licensed real estate agent with Parkway Estate Properties Inc. and an Accredited Buyer's Representative (ABR) serving the San Fernando Valley — with a focus on Sherman Oaks, Encino, Tarzana, Woodland Hills, and Northridge (DRE# 02164224). Liana guides first-time homebuyers through every step of the purchase, from the first showing to the keys in hand, and represents move-up and repeat buyers across the Valley. For sellers, she builds the pricing and marketing strategy that positions a home to sell for top dollar, fast. Buyers and sellers work with Liana for clear communication, sharp local knowledge, and an agent who treats their goals like her own.

Roman Shersher Roman Shersher is the broker-owner of Parkway Estate Properties Inc. and a real estate investor with 18 years of experience in the San Fernando Valley (DRE# 01855095). Roman has personally led or co-led renovations on dozens of properties across the Valley, including recent projects in Northridge (91324) and Woodland Hills (91364). That hands-on renovation and investment experience shapes every pricing conversation and days-on-market strategy at Parkway — sellers get a realistic read on what improvements actually return at resale, and buyers get an expert eye on a home's true condition and upside.

Parkway Estate Properties, Inc. 15021 Ventura Blvd., Ste. 510, Sherman Oaks, CA 91403 · (818) 208-5881 · parkwayestate.com · Broker License #: 01873092 Equal Housing Opportunity. Information herein is general and not legal, tax, or financial advice. Consult qualified professionals for your specific situation.